Redesign of Mobile Business (eBook, PDF)

• Format: PDF

Produktbeschreibung

The articles comprising this e-book provide a conceptual as well as an empirical exploration of the present and imminent redesign of mobile business models. A considerable number of current, emerging and future platforms are treated, all attempting to establish themselves on various levels in the mobile industry. This issue considers not just the potential impact on business models, industry structure and customer value, but also on standardization processes and policy formulation and analysis.

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Produktdetails

• Verlag: Emerald Group Publishing Limited
• Erscheinungstermin: 24. August 2007
• Englisch
• ISBN-13: 9781846635991
• Artikelnr.: 52981156