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This unique and popular text, now in a sixth edition, clearly and succinctly guides Accounting students and researchers in their understanding and conducting of research from conception to completion, across a wide range of research methods, including quantitative, qualitative and mixed-methods research. This latest edition provides new and extended coverage, including the role and impact of social media, big data analytics, data mining, and emerging and disruptive technologies, such as Blockchain. There is also a renewed focus on the role of ethics in Accounting research. This text…mehr
This unique and popular text, now in a sixth edition, clearly and succinctly guides Accounting students and researchers in their understanding and conducting of research from conception to completion, across a wide range of research methods, including quantitative, qualitative and mixed-methods research.
This latest edition provides new and extended coverage, including the role and impact of social media, big data analytics, data mining, and emerging and disruptive technologies, such as Blockchain. There is also a renewed focus on the role of ethics in Accounting research.
This text remains essential reading for those completing a research methods course, project/dissertation or other form of individual study in Accounting.
Malcolm Smith was Foundation Professor of Accounting at the University of South Australia.
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Autorenporträt
Professor Malcolm Smith
Malcolm has held professorial positions in accounting at universities in both UK and Australia. He was Foundation Professor of Accounting at the University of South Australia.
Malcolm's research output includes 16 books, 13 book chapters and over 180 journal articles, but he is best known for his publications in two areas:
· Financial communication: concerned with the analysis and interpretation of corporate narratives, and
· Strategic management accounting: concerned with the diffusion of accounting innovations.
Malcolm has received numerous awards for teaching and supervision, and has supervised over 20 doctoral candidates to completion.
Inhaltsangabe
Introduction and Overview Developing the Research Idea Theory, Literature and Hypotheses Research Ethics in Accounting Data Collection Quantitative Data Analysis Qualitative Data Analysis Experimental Research Survey Research Qualitative Methods Archival Research Supervision and Examination Processes Turning Research Into Publications
Introduction and Overview Developing the Research Idea Theory, Literature and Hypotheses Research Ethics in Accounting Data Collection Quantitative Data Analysis Qualitative Data Analysis Experimental Research Survey Research Qualitative Methods Archival Research Supervision and Examination Processes Turning Research Into Publications
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