Gerbrand Rustenburg, Arnold Steenbeek

Sales Management (eBook, PDF)

• Format: PDF

Produktbeschreibung

This international textbook focuses on the strategic and operational aspects of sales management. With new material on coaching and motivating sales teams, sales skills and leadership are developed in this unique product.

Sales Management teaches students how to gradually draw up a comprehensive sales plan: a process of analysing, learning, asking, brainstorming, writing, removing and reformulating. This comprehensive text provides core reading for students of sales and sales management globally.

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Produktdetails

• Verlag: Taylor & Francis eBooks
• Seitenzahl: 494
• Erscheinungstermin: 27. November 2019
• Englisch
• ISBN-13: 9781000035964
• Artikelnr.: 68848603

Autorenporträt

Gerbrand Rustenburg and Arnold Steenbeek