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  • Format: ePub

SCALING TOO SOON
WHY UNVALIDATED LAUNCHES LEAD TO DISASTER
(STARTUP & GROWTH)
WRITTEN BY: OXFORD BUSINESS PUBLISHING
ABOUT THIS BOOK
This book has been crafted by integrating the insights and expertise of numerous renowned international specialists in the field. Rather than relying on a single or average source, it draws from a rich combination of premium, authoritative perspectives, ensuring that readers gain access to the highest quality knowledge available.
CONTENT:
The Allure Of The Wide Road: Why Startups Rush And Fail
The Product Development Model: A Blueprint For
…mehr

  • Geräte: eReader
  • ohne Kopierschutz
  • eBook Hilfe
  • Größe: 2.07MB
  • FamilySharing(5)
Produktbeschreibung
SCALING TOO SOON

WHY UNVALIDATED LAUNCHES LEAD TO DISASTER

(STARTUP & GROWTH)

WRITTEN BY: OXFORD BUSINESS PUBLISHING

ABOUT THIS BOOK

This book has been crafted by integrating the insights and expertise of numerous renowned international specialists in the field. Rather than relying on a single or average source, it draws from a rich combination of premium, authoritative perspectives, ensuring that readers gain access to the highest quality knowledge available.

CONTENT:

The Allure Of The Wide Road: Why Startups Rush And Fail

The Product Development Model: A Blueprint For Established Companies, A Trap For Startups

The Webvan Cautionary Tale: An $800 Million Lesson In Product-Centric Disaster

Ten Fatal Flaws: Why The Traditional Model Sabotages Startup Success

"Fire, Ready, Aim": The Perilous Focus On First Customer Ship

The Execution Trap: Why Learning And Discovery Are Ignored

The Absence Of Meaningful Milestones: Flying Blind In Sales And Marketing

Premature Scaling: The Accelerant To The Death Spiral

Unrealistic Expectations And Market Type Blindness: Setting Up For Failure

The Customer Development Model: The Path To Epiphany

Customer Discovery: Validating Vision, Not Just Building Product

Customer Validation: Proving Repeatable Sales Before Scaling

Customer Creation: Tailoring Demand For Your Market Type

Company Building: Scaling The Organization For Mainstream Success

The Founder's Evolving Journey: Adapting Leadership To Scale


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