Patrick Forsyth

Smart Skills: Business Writing (eBook, ePUB)

• Format: ePub

Produktbeschreibung

Book 3 of the Smart Skills series: practical guides to mastering vital business skills and techniques. Using proven strategies from business experts, these essential smart skills can empower anyone with the tools to get ahead.

Gain a competitive edge at work with your business writing skills.

Effective business writing skills can help you win that million-pound contract, earn a promotion, resolve a dispute or generate a significant increase in business leads. Our Smart Skills book offers proven, practical advice on how to put over a clear and impressive message in a style that''s deceptively simple and even enjoyable to read. These guidelines will teach you how to:

• Write and format business reports, proposals or presentations
• Recognise the dangers of poor writing
• Write effectively under time pressure
• Use persuasive techniques and structures
• Deal with all types of documentation from a "simple" email to a long report

Accessibly written, it includes checklists, templates and exercises to help you work through even the most basic building blocks of good writing. Business Writing provides an antidote to the dangers of ''gobbledegook'' and ''business-speak'' and allows you to generate any kind of document with confidence. After reading this guide, your writing will be effective, engaging and memorable- a vital skill for all professionals.

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Produktdetails

• Verlag: Legend Press
• Seitenzahl: 130
• Erscheinungstermin: 30. April 2018
• Englisch
• ISBN-13: 9781787198210
• Artikelnr.: 52675584

Autorenporträt

Patrick Forsyth began his career in publishing and has run Touchstone Training & Consultancy since 1990; this specialises in the improvement of marketing, management and communications skills. He is an experienced conference speaker and writes extensively on business matters. He is the author of many successful books on aspects of business, management and careers, including How to Write Reports and Proposals (Kogan Page) and Marketing: a guide to the fundamentals (The Economist). One reviewer says of his work: Patrick has a lucid and elegant style of writing which allows him to present information in a way that is organised, focused and easy to apply.