Sport Entrepreneurship and Innovation (eBook, PDF)

Redaktion: Ratten, Vanessa; Ferreira, João J.

• Format: PDF

Produktbeschreibung

This book features international authors discussing the role of entrepreneurship and innovation in the sports context. It focuses on topics such as the role of entrepreneurial marketing in sport, how technological innovation has changed the way sport is played and viewed, the globalization of sport as a product and service, the new types of sports that have emerged, athlete entrepreneurs and their related business endeavors and how sport influences innovation in other industries.

The main themes of the book include: 1) the development of sport entrepreneurship and innovation, 2) entrepreneurship and sport, 3) innovation in sport, 4) internationalization and entrepreneurial behavior in sport, 5) entrepreneurial sport marketing, 6) sport in entrepreneurial universities and 7) the future for sport entrepreneurship and innovation. This interdisciplinary book will appeal to entrepreneurship, innovation and sport management scholars, students and practitioners.

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Produktdetails

• Verlag: Taylor & Francis eBooks
• Seitenzahl: 284
• Erscheinungstermin: 25. November 2016
• Englisch
• ISBN-13: 9781315393377
• Artikelnr.: 47381672

Autorenporträt

Vanessa Ratten is Associate Professor of Entrepreneurship and Innovation at the Department of Management and Marketing, La Trobe Business School, Australia. João J. Ferreira is Associate Professor in Management at the University of Beira Interior and NECE Research Unit in Business Sciences, Portugal.

Inhaltsangabe

Contents
List of figures
List of tables
Notes on contributors
Foreword by Matt Winkler
Preface
Acknowledgements
1 Sport entrepreneurship and innovation: concepts and theory
Vanessa Ratten and João J. Ferreira
2 Innovation capability of non-profit sport organisations
Mathieu Winand and Larena Hoeber
3 Influence of sports events in local tourism
Héctor Valentín Jiménez Naranjo, Mari Cruz Sánchez Escobedo and José Luis
Coca Pérez
4 Innovation for social inclusion in sport
Anne Tjønndal
5 The influence of Total Quality Management in the innovative capacity of
municipal sport firms
Gastão Sousa and Maria José Madeira
6 Sport leadership, psychology and innovation
Vanessa Ratten
7 A blue ocean strategy in a sport context: a systematisation of literature
Elsa Regina M. Vieira and João J. Ferreira
8 The relevance of the social impact of sports events in the context of
public financing of sport
David Parra Camacho, Ferran Calabuig Moreno, Juan Núñez Pomar and Josep
Crespo Hervás
9 Sport entrepreneurship and community development in Japan
Isao Okayasu and Duarte B. Morais
10 Coherence, the beginning and end of everything
Marco Arraya
11 Sport, innovation and public policy
Vanessa Ratten
12 "Not Out"? A sociomaterial perspective on decision review systems in
professional cricket
Ian McLoughlin and Patrick Dawson
13 Consumer behavior analysis: an innovation approach in non-profit sports
organizations
Dina Miragaia and João J. Ferreira
14 Exploring motivation of marathon runners
Konstantinos Koronios, Marina Psiloutsikou and Athanasios Kriemadis
15 Sport entrepreneurship and the emergence of opportunities: towards a
future research agenda
Vanessa Ratten and João J. Ferreira
Index