Joe Lazer

Super Skill (eBook, ePUB)

Why Storytelling Is the Superpower of the AI Age

• Format: ePub

Produktbeschreibung

AI won't replace you, someone using AI will replace you.

You've heard this a hundred times, right? As a typhoon of technological advancement has descended upon us, this has become the anthem of tech CEOs and business pundits. Go all-in on using AI, and you'll be fine.

But here's the twist: They're wrong. The key choice you'll make isn't whether you'll invest in AI skills or not.

It's whether you'll invest in your humanity.

As technology is able to do technical skills better than most of us, the future of work will be won by those who lead, persuade, influence, and build relationships with other human beings. And there's one cognitive superpower that makes us better at all of those relational skills: It's storytelling.

We're at a fork in the road, and you need to make a choice. Make AI your primary skillset, and you'll find yourself an assistant to a machine that may not need you before long. Master storytelling and you'll rule the world. The world is changing and the clock is ticking. Which path will you take?

In Super Skill: Why Storytelling Is the Superpower of the AI Age, Joe Lazer, best-selling author of The Storytelling Edge, reveals how to become a master storyteller, take control of their destiny, and win the age of AI. Through science-backed techniques, cutting-edge AI applications, and real-world stories of neuroscientists, neanderthals, founders, filmmakers, and psychedelic shamans, he'll reveal 13 principles to hone your storytelling superpowers, build a following, and become more successful in business and in life.

The choice is yours.

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Produktdetails

• Verlag: Easton Studio Press, LLC
• Erscheinungstermin: 10. Februar 2026
• Englisch
• ISBN-13: 9781632261731
• Artikelnr.: 75969003

Autorenporträt

Joe Lazer is an award-winning content strategist, author, and tech executive. His research and writing on the science of storytelling have been featured in Fast Company, Forbes, Adweek, and Digiday. His first book, The Storytelling Edge, became a cult classic among marketers and entrepreneurs, and his newsletter on storytelling and AI reaches nearly 200,000 subscribers. His interactive keynote talks and workshops have inspired thousands of business leaders to become better storytellers and build stronger relationships with their customers. He's currently the CMO at Pepper. He lives in Brooklyn, New York, with his wife, son, and extremely anxious dog.

Learn more at joelazer.com.