In The Biggest Mind Game: Why Facts Fail and Stories Succeed in Indian Politics, M Viren delivers a piercing, deeply insightful examination of how narratives, memory, caste, class, and cultural identity shape political behavior in India more than any manifesto ever could.
Drawing from real-life case studies, rural India experiences, and psychological concepts like moral tribalism, betrayal aversion, and the backfire effect, this book shows how politicians manipulate emotional pain into votes-and how even the most rational people can be trapped by the stories they were born into.
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