Katsuhiko Shimizu

The Cores of Strategic Management (eBook, ePUB)

• Format: ePub

Produktbeschreibung

The Cores of Strategic Management provides a concise introduction to the fundamentals of strategic management, such as strategy implementation.

This text is core reading for all students of Strategic Management and will equip them with the strategic thinking skills needed to succeed in continuously changing environments.

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Produktdetails

• Verlag: Taylor & Francis eBooks
• Erscheinungstermin: 18. Dezember 2024
• Englisch
• ISBN-13: 9781040176115
• Artikelnr.: 72291941

Autorenporträt

Katsuhiko (Katsu) Shimizu is a Konosuke Matsushita Professor of Organization Theory and Strategic Management at the Graduate School of Business Administration, Keio University in Japan.

Inhaltsangabe

Main topics
1. Prologue
2. What is strategy?
1. 3Cs
2. Strategy is about strengths
3. Trade-off
Mini-case
McDonald's
3. External Environment Analysis
1. Industry
2. Five-force Analysis
3. Switching Costs
4. Internal Environment Analysis
1. Tangible vs. Intangible Resources
2. Economies of Scale
3. Vertical Integration vs. Outsourcing
Mini-case
Southwest Airlines
5. Business-Level Strategy
1. Cost Strategy
2. Vale Strategy
3. First Mover Advantages vs. Disadvantages
4. Recap
Mini-Case
Starbucks Coffee
6. Corporate-Level Strategy
1. Why Diversification?
2. Diversification and Synergy
3. Risks of Synergy
Mini-Case
Gateway
7. M&A, Alliances, and International Strategy
1. M&A and Alliances
2. International Strategy
Mini-Case
Daimler-Chrysler
8. Leadership and Decision Making
1. Courage
2. Decision Making and Biases
3. Decision Change
9. Strategy Implementation
1. Strategy Implementation