Katsuhiko Shimizu

The Cores of Strategic Management (eBook, ePUB)

• Format: ePub

Produktbeschreibung

The Cores of Strategic Management provides students with a concise introduction to the fundamentals of strategic management, including business-level and corporate-level strategy, leadership, decision-making, and strategy implementation.

Designed to guide students to master the core concepts and learn how to apply these basics through case studies, students will be better equipped to approach and resolve even the most complex problems within the field. This second edition has been fully revised throughout to incorporate an international perspective, including examples and case studies from across borders that reflect the current state of the field.

This text is core reading for undergraduate, postgraduate, and executive students of Strategic Management and will equip any student with the strategic management fundamentals and strategic thinking skills needed to succeed in continuously changing environments. This book will also be accompanied by online resources for the use of instructors, including PowerPoint slides.

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Produktdetails

• Verlag: Taylor & Francis eBooks
• Erscheinungstermin: 18. Dezember 2024
• Englisch
• ISBN-13: 9781040176115
• Artikelnr.: 72291941

Autorenporträt

Katsuhiko (Katsu) Shimizu is a Konosuke Matsushita Professor of Organization Theory and Strategic Management at the Graduate School of Business Administration, Keio University in Japan.

Inhaltsangabe

Main topics
1. Prologue
2. What is strategy?
1. 3Cs
2. Strategy is about strengths
3. Trade-off
Mini-case
McDonald's
3. External Environment Analysis
1. Industry
2. Five-force Analysis
3. Switching Costs
4. Internal Environment Analysis
1. Tangible vs. Intangible Resources
2. Economies of Scale
3. Vertical Integration vs. Outsourcing
Mini-case
Southwest Airlines
5. Business-Level Strategy
1. Cost Strategy
2. Vale Strategy
3. First Mover Advantages vs. Disadvantages
4. Recap
Mini-Case
Starbucks Coffee
6. Corporate-Level Strategy
1. Why Diversification?
2. Diversification and Synergy
3. Risks of Synergy
Mini-Case
Gateway
7. M&A, Alliances, and International Strategy
1. M&A and Alliances
2. International Strategy
Mini-Case
Daimler-Chrysler
8. Leadership and Decision Making
1. Courage
2. Decision Making and Biases
3. Decision Change
9. Strategy Implementation
1. Strategy Implementation