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This pocket-size version of The Complete Color Harmony features the color explorations, insights, and palettes included in the original version in a handy, take-along size. It's the one color reference designers need. Get an introduction to using the color wheel and discover the key aspects of color, such as warm, cool, pale, and bright. Then, delve into moods and color and see how a wide variety of palettes can come across as earthy, powerful, regal, calm, dependable, and more. In this book you'll discover: Hundreds of organized color palettes that can be used for a variety of art and design…mehr
This pocket-size version of The Complete Color Harmony features the color explorations, insights, and palettes included in the original version in a handy, take-along size. It's the one color reference designers need. Get an introduction to using the color wheel and discover the key aspects of color, such as warm, cool, pale, and bright. Then, delve into moods and color and see how a wide variety of palettes can come across as earthy, powerful, regal, calm, dependable, and more. In this book you'll discover:
Hundreds of organized color palettes that can be used for a variety of art and design projects.
Why certain colors attract.
How colors evoke certain moods.
Advice on choosing the best colors to work with.
A CMYK process color chart and color swatches to make choosing colors and palettes easy.
With all the expert information in this convenient portable guide, you'll feel confident in every color choice.
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Autorenporträt
Tina Sutton is a veteran color, consumer trends and fashion marketing consultant for product developers, corporations and advertising agencies. She has researched, written about and lectured on the psychology of color for numerous publications, arts institutions, and television and radio programs nationwide. Sutton was also a longtime style and features writer for The Boston Globe, and author of The Making of Markova: Diaghilev's Baby Ballerina to Groundbreaking Icon, a highly regarded biography of legendary dancer Alicia Markova.
Inhaltsangabe
Introduction The Color Wheel How to Use Color The Color Chart The Process Aspects of Color Hot Cold Warm Cool Light Dark Pale Bright Basic Color Schemes What’s Your Color? Moods and Color Powerful Rich Romantic Vital Earthy Friendly Soft Welcoming Moving Elegant Trendy Fresh Traditional Refreshing Tropical Classic Dependable Calm Regal Magical Nostalgic Energetic Subdued Professional Pure Graphic The Psychology of Color Process Color Conversion Chart Color Swatches About the Author Photo Credits
Introduction The Color Wheel How to Use Color The Color Chart The Process Aspects of Color Hot Cold Warm Cool Light Dark Pale Bright Basic Color Schemes What’s Your Color? Moods and Color Powerful Rich Romantic Vital Earthy Friendly Soft Welcoming Moving Elegant Trendy Fresh Traditional Refreshing Tropical Classic Dependable Calm Regal Magical Nostalgic Energetic Subdued Professional Pure Graphic The Psychology of Color Process Color Conversion Chart Color Swatches About the Author Photo Credits
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