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  • Format: ePub

Stepping back into a time when fledgling Madison Avenue ad agencies were active partners with consumers and everyday people saw possibility in every coupon, Terry Ryan tells the story of her mother, Evelyn, who kept her family afloat writing jingles and contest entries. It is a compelling drama of a woman who defies the church, her husband, and antiquated views of housewives to seize every opportunity to secure a happy home for her ten children. Entering contests on TV, on the radio, in newspapers, and through the mail, Evelyn Ryan won every appliance her family ever owned, not to mention…mehr

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Produktbeschreibung
Stepping back into a time when fledgling Madison Avenue ad agencies were active partners with consumers and everyday people saw possibility in every coupon, Terry Ryan tells the story of her mother, Evelyn, who kept her family afloat writing jingles and contest entries. It is a compelling drama of a woman who defies the church, her husband, and antiquated views of housewives to seize every opportunity to secure a happy home for her ten children. Entering contests on TV, on the radio, in newspapers, and through the mail, Evelyn Ryan won every appliance her family ever owned, not to mention bicycles, watches, a jukebox, cars, even trips to New York, Dallas, and Switzerland. But it wasn't just the winning that was amazing; it was the timing. If a toaster died, one was sure to arrive in the mail from a forgotten contest. Days after the bank called in the second mortgage on the house, a call came from the Dr. Pepper company: Evelyn was the grand prize winner of their national contest -- and had won enough to pay the bank. From the frenetic supermarket shopping spree to the clever entries that captured the imagination of contest sponsors everywhere, The Prize Winner of Defiance, Ohio is about one woman whose joy for life overshadows both lean times and her husband's alcoholism to raise children who seek out their own winning ways.

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Autorenporträt
Terry Ryan, the sixth of Evelyn Ryan's ten children, was a consultant on the film adaptation of The Prize Winner of Defiance, Ohio. She lives in San Francisco, California.