Tony L. Henthorne

Tourism in Cuba (eBook, PDF)

• Format: PDF

Produktbeschreibung

Tourism inCuba:Casinos, Castros, and Challenges presents an in-depthexploration of the history and development of tourism in Cuba. Beginning withthe earliest days of prohibition in the US, Tony L. Henthorne illustrates how Cubastrove to position itself as an uninhibited Caribbean playground for thewell-heeled American traveler.This book analyzes the ways in which Cuban tourism reachedpreviously unimagined economic heights through the "e;new normal"e; of casinos,nightclubs, and prostitution during Fulgencio Batista's reign, and it examines theforces sustaining his rise to power.Fidel Castro's revolution set out to end Batista's reign ofcorruption, promising a new beginning for Cuba and the Cuban people. Casinoswere shuttered, and the other hedonistic trappings of decadence quicklyvanished; relations between the US and Cuba were severed, and the island begana long transformative relationship with the Soviet Union. This book provides anilluminating insight into the impact of these social and economic changes upontourism in Cuba.Henthorne goes on to explore Barack Obama's significanttravel and economic concessions to Cuba, which resulted in a soar in tourism,and he evaluates how Donald Trump has since scaled back on US overtures toCuba. He also provides an insider's look at the Cuban tourist product - what itwas, what it is, and what it may be in the future.

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Produktdetails

• Verlag: Emerald Publishing Limited
• Erscheinungstermin: 4. Oktober 2018
• Englisch
• ISBN-13: 9781787439023
• Artikelnr.: 54274417

Autorenporträt

Tony L. Henthorne is a recognized researcher and expert in marketing and tourism development in Cuba and the greater Caribbean Basin. A frequent consultant and speaker to members of the Caribbean tourism community, in 1995, Dr Henthorne became the first US marketing professor invited to speak at the University of Havana since the Cuban Revolution. Dr Henthorne is co-author of Investment in the New Cuban Tourist Industry: A Guide to Entrepreneurial Opportunities and is currently a professor in the William F. Harrah College of Hospitality at the University of Nevada, Las Vegas, USA.