Eric Butow, Stephanie Garcia, Roberto Blake, Amanda Robinson

Ultimate Guide to Social Media Marketing (eBook, ePUB)

Master Today's Top Platforms, Build Impactful Campaigns, Track and Improve Results

• Format: ePub

Produktbeschreibung

Social media is always changingbut your goals aren't. You need reach, visibility, and real results.

Ultimate Guide to Social Media Marketing, Second Edition gives you a clear, actionable plan to grow your brand across today's major platforms. Written by top marketing experts Eric Butow, Stephanie Garcia, Amanda Robinson, and Roberto Blake, this practical guide covers Facebook, Instagram, LinkedIn, TikTok, YouTube, and more.

You'll learn how to craft a strategy that fits your business, create high-impact content, use video effectively, and track what's working. It also includes the latest on paid ads, influencer marketing, and AI tools that streamline your workflowwithout sounding robotic.

Perfect for solopreneurs, marketing teams, or anyone tired of random posting and poor engagement.

Key topics include:

• social media marketing
• Facebook ads
• influencer marketing
• AI tools
• LinkedIn tactics
• video content
• content strategy
• YouTube for business
• small business growth
• marketing for beginners

If you're serious about resultsnot just reachthis is your guide.

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Produktdetails

• Verlag: Entrepreneur Press
• Seitenzahl: 376
• Erscheinungstermin: 17. Februar 2026
• Englisch
• ISBN-13: 9781613084946
• Artikelnr.: 72257096

Autorenporträt

ERIC BUTOW is the owner of Butow Communications Group (BCG) in Jackson, California. BCG offers writing, online marketing, and website development services. Eric has authored or co-authored 51 books, most recently Grow Your Business and Ultimate Guide to Influencer Marketing.

Inhaltsangabe

Chapter 1: What Is and Isn't Social Media
Chapter 2: The Role of Social Media Within Content Marketing
Chapter 3: Understanding Today's Social Networks
Chapter 4: Understanding Today's Format Types
Chapter 5: How to Craft Your Social Media Strategy
Chapter 6: How to Create Images for Social Media
Chapter 7: How to Leverage Video
Chapter 8: How to Leverage Chat Bots & Automation
Chapter 9: How to Leverage Paid Social Media
Chapter 10: How to Leverage Influencer Marketing
Chapter 11: How to Repurpose and Reuse Social Content
Chapter 12: How to Build Your Marketing Team
Chapter 13: How to Measure Success
Chapter 14: How to Iterate and Improve
Chapter 15: Glossary