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"In this highly engaging book, David Wright offers a wealth of informed and decidedly contemporary insights into the state of play in debates about cultural taste and its social significance. While the book's merits are numerous, especially impressive is the way it manages to tease out the contingencies and complexities of attempts to understand and interpret taste in the twenty-first century, while at the same time providing a compelling account of why and how taste remains a matter of enduringconcern for questions about struggle, power and inequality." - Mark Rimmer, University of East Anglia, UK
"This book is a compelling invitation to think critically about taste, from the implications of linking literacy to citizenship, to the repercussions of Amazon's predictive algorithms. Wright provides an utterly absorbing account of the infrastructure behind the making, measuring and mobilizing of tastes. His masterful overview spans early modernity to the age of Big Data, and places the reader at the cutting edge of debates about taste and why it matters, perhaps more than ever, in a culture of abundance." - Jennifer Smith Maguire, University of Leicester, UK