In an era defined by rapid technological evolution and shifting business paradigms, the Yearbook of Business Analytics & Digital Transformation 2025 emerges as a timely and thought-provoking collection of insights. Curated by Tobias Endress and Inah Bancoro Talaid at the Asian Institute of Technology (AIT), this inaugural edition bridges academia and industry, as well as theory and application. Inside, readers will find a compelling mix of trends, field reports, academic reflections, and critical discourse on the transformative role of AI, data, and digital strategy in shaping modern business practices. From examining AI's impact on learning and leadership to dissecting the decision-centric enterprise, the yearbook offers both strategic frameworks and personal narratives that illuminate the challenges and opportunities of digital transformation. Whether you're an educator, student, researcher, or practitioner, this volume provides inspiration and guidance for navigating the future of analytics-driven innovation. More than a retrospective, it is a call to action-an invitation to rethink how we learn, lead, and create value in a digital world.
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